Why This NYC Apartment Costs $28.5 Million

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  • Pubblicato il 20 feb 2019
  • We set out to find out why this apartment is $28.5 million and learn about the history of New York's real estate market along the way. The reality TV star and top NYC broker Ryan Serhant delves into the details of the super-rich real-estate and who the buyer could be.
    Following is a transcript of the video:
    Narrator: A couple months ago, I was scrolling through IT-clip and saw this video of an apartment on Billionaires' Row in New York City. It's on the 41st floor of this ultra-luxurious tower called On e57. Sitting right off West 57th Street with views of Central Park, it's listed at a whopping $28.5 million. It's hard to comprehend why it's so expensive and if there's even a market for it. So I reached out to the realtor, Ryan Serhant, hoping he could help me unpack the world of Billionaires' Row. You may recognize Ryan from Bravo's "Million Dollar Listing." And he invited me uptown to check out On e57 for myself. Ready, we're going there. One57 towers almost a thousand feet above West 57th Street. But before the building opened in 2014, this wasn't really a residential street. It was known for Carnegie Hall, tourists, and delis. But One57 put West 57th Street on the map, breaking records for listing prices and coining the street Billionaires' Row. The first 27 floors of One57 are reserved for the five-star Park Hyatt hotel, but the next 48 are residential. Walking in, I was actually pretty surprised by how homey it felt. Yeah, the lobby was classy, but there was this familiar and casual buzz of people just living their normal lives, and that was really nice. We took the elevator to the 41st floor and met Ryan at apartment 41D.
    Ryan Serhant: Hello. Welcome to One57.
    Narrator: Right away, it's gorgeous. 12-foot ceilings, exquisite decor, and that new building smell. But it's those views that obviously add to the price tag.
    Serhant: This unit that we're in right now, 41D, is a duplex. It's got five bedrooms, five and a half bathrooms, and it has an outdoor covered garden.
    Narrator: Apparently, that outdoor garden, or the solarium, is a rare architectural feature.
    Serhant: The building kinda curves as it goes up. It keeps stepping back, you create these rooms. So you can sit here, you can get a tan, for the 41st floor on Billionaires' Row. It's totally crazy.
    Narrator: Just off the solarium, there's a private terrace, and it's one of just two apartments in the building with an outdoor space. After the views and solarium, the duplex layout of the apartment keeps the price tag ticking up. The second floor has four bedrooms, including the master suite, with arguably better views than the floor below. The en suite master bathroom is made completely of marble, imported from Italy, of course. You've got a walk-in shower, free-standing tub, and two toilets, you know, just in case. Back downstairs, the massive eat-in kitchen had a couple hidden features.
    Serhant: Like this looks like it might be cabinetry, but it blends in. These are actually your bar stools.
    Narrator: Around every corner, there was some new design element. A fluffy chair, a perfectly sized rug, that optimized the space. It made for this relaxed, luxurious vibe. And, of course, none of that was by accident.
    Serhant: And even if the buyer has $30 million to spend, you'd be amazed at how unimaginative they can be. So, we have to show them. And everyone we've shown this apartment to would take it fully furnished, 'cause they just love it.
    Narrator: Buyers can choose to keep all of the staged furnishings, and thank goodness, the price tag includes the furniture. But what's a billion-dollar building without amenities to match? On the 31st floor, residents get a giant amenities space all to themselves. There's a billiards room, screening room, gym, and a pool, with music piped in from Carnegie Hall across the street. But the never-ending climbing wall was definitely my personal favorite. This isn't what I anticipated doing today. Since its construction, One57 has pushed up real estate prices across the neighborhood. From 57th Street to 59th Street between Park Avenue and Broadway, median sale prices rose 64.3% from 2010 to 2018.
    #RealEstate #NYC #BusinessInsider
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    Why This NYC Apartment Costs $28.5 Million

Commenti • 2 743

  • Nandish Parashar
    Nandish Parashar 6 ore fa

    It's boxy, for 28 million I'd rather buy a dope ass spacious farmhouse.

  • J Library
    J Library 8 ore fa

    28 million dollars , what about eternal life do you get that ? What about Jesus Christ you should get eternal life on this property for 28 mill

  • Daniel Tadros
    Daniel Tadros 10 ore fa

    In New Jersey or Connecticut a person could buy a 7000 sq ft. Mansion for 2 million or less. I am not kidding. By the way, Manhattan is overrated. It is difficult to even bring a car to Manhattan. The views are good from this place, but soo what.

  • Mark Brown
    Mark Brown 10 ore fa


  • Official Filmilen
    Official Filmilen 12 ore fa

    Ryan Serhant is the best billionaire real estate agent

  • The Philosopher of Culture

    The colours and materials pf this appartment are like a morgue. I would immediately sell it if I would inherit this nonsense. I would not want to live there if they paid me money. What a shipwreck. What are the criteria for decoration? It is for the dehumanized billionaire, a nuthouse who probably bought it for status and as pied-à-terre to occasionally meet a mistress or a business relationship.

  • Crimson
    Crimson 19 ore fa +1

    How is music 'piped in'?

  • Jimmy Carter
    Jimmy Carter 20 ore fa

    If you don't know how to color grade your videos don't publish it. Stupid trandy hipster desaturated Instagram look.

  • Melody P
    Melody P 21 ora fa

    That's ridiculous. You don't get any land or mineral rights. You cant walk out and breathe clean air. New York is over hyped real estate.

  • Juan Manzano
    Juan Manzano 21 ora fa

    Pay millions to be close to a fake park.

  • Juan Manzano
    Juan Manzano 21 ora fa

    An artifical environment. I live in a quaint place for $700 per month

  • Juan Manzano
    Juan Manzano 21 ora fa

    I just love how they rub it in everyone else's faces.

  • Al Bundy
    Al Bundy 22 ore fa

    wish those dirty riches pay much as we pay Property tax , I pay 8000 $ a year tax for owning 250 000 $ home do they pay 800 000 $ Tax or they also pay same tax I pay ??

  • rakkrisr123
    rakkrisr123 Giorno fa

    1 million for the apartment and 27.5 million for Newyork 😆😂

  • Joseph Anthony
    Joseph Anthony Giorno fa

    A Month ?

  • Spare Change?
    Spare Change? Giorno fa +1

    once an earthquake happens and the building collapses what’s next 😂

    • Jesse Araiza
      Jesse Araiza 10 ore fa

      All new buildings in New York City can withstand a 7.0 earthquake. The largest recorded was over 100 years ago at like 5.9 NYC does not have a history of major earthquakes so although possible, not likely.

  • ɐ ɹ ʇ ǝ d
    ɐ ɹ ʇ ǝ d Giorno fa

    You could get a good nice big luxury house for a third of that apartment 's price which is 9 million dollars
    Edit: or even a fourth which is 7 million dollars for your family and whole relatives to live in and still be comfortable. or a fifth which is like 5.5 million dollars AND STILL HAVE A BIG NICE LUXURY HOUSE or a sixth which is like 4.5 million dollars and still have a nice big luxury house yea yea yea or a seventh which is 4 million dollars and yea so on so on to like a twelfth and still get a nice big house which is 2.5 million dollars AND THAT STILL IS A LOT TO BUY A DECENT HOUSE

  • flanker
    flanker Giorno fa

    30 mil to see some other dudes flat and be seen by the same dude from his flat.... You can get a proper castle built for that money. With moats and shit.

  • Shivam khare
    Shivam khare Giorno fa

    probably for the buyers of the Apple stand...

  • Varun Aggarwal
    Varun Aggarwal Giorno fa

    one57 would completely alter the skyline (point to it so people know where it is amongst the jungle of concrete)

  • miamiwax
    miamiwax Giorno fa

    View ain't that great. Cant see the whole park.

  • Tom Valencia
    Tom Valencia Giorno fa

    For that money you could build 150 decent houses for poor or homeless people.

  • Lavendar Flower
    Lavendar Flower 2 giorni fa

    Spending $28.5 million for an apartment while there are people sleeping on the floor. Yeah what a great world.

  • Faisal Fz
    Faisal Fz 2 giorni fa


  • Abigail Delaney
    Abigail Delaney 2 giorni fa

    That ain’t an apartment that’s a whole ass house wedged between other houses lol.

  • Sunny Ranadive
    Sunny Ranadive 2 giorni fa

    I don't know

    LEGO TUBE 2 giorni fa

    You get pull out secret chairs! 😂😂
    I wouldnt pay 1 mil for that crap

  • Rohan s
    Rohan s 3 giorni fa

    Why the video is blue

  • Jose Lico Matozo
    Jose Lico Matozo 3 giorni fa

    Joselico gracias Dois 🙏🇺🇸🛠🔥⭐️🦅Josematozo 415@gmailcom 🇺🇸🛠🔥⭐️Joselico 💪🏻

  • TheKidJswizzY
    TheKidJswizzY 3 giorni fa +1

    Hi can I borrow for a weekend thanks

  • Benjat Isufi
    Benjat Isufi 3 giorni fa +1

    I could buy this after couple milion years. Thnx.

  • S AvliS
    S AvliS 3 giorni fa

    I can't! Her pants are ugly!

  • Elfed Owen
    Elfed Owen 3 giorni fa

    Wow absolute bargain price.... apartment in London last year sold for £160 million

  • Gavin Yates
    Gavin Yates 3 giorni fa

    Homeless people really love the fact that someone can afford 28.5 million. But they work with their hands and can't get a raise to make just barely over the minimum wage. Sick billionaire greed.

  • Stephen Murphy
    Stephen Murphy 3 giorni fa +1

    Who would spend 30$ million on a apartment? Who want's to live 40 stories above ground?
    The insanity of big city life....

    • Stephen Murphy
      Stephen Murphy Giorno fa

      @Steven Shakiba Thank's for another perspective and clarifying who would buy or invest in such a property.
      I still love living in the country owning a few acres of gardening personal paradise. My family and I relish the feeling of safety(sadly no where is completely safe) The serenity of awaking to birds singing it's amazing..
      Watching the Pacific Oceans morning fog burn off to summer sunshine.

    • Steven Shakiba
      Steven Shakiba Giorno fa

      Person buying this isn’t gonna live there. Maybe spend 2 weeks out of the year there total. It’s probably gonna be some Asian billionaire or Saudi Crown Prince, these people like owning properties all over the world and it can to some extent be seen as an investment as well. It’s not like they’re throwing that money in the trash

  • Antonio Mariscal
    Antonio Mariscal 3 giorni fa

    But normal people have to live in microapartaments because there isnt space for all of us...

  • gipi23
    gipi23 3 giorni fa

    are willing to spend a 100m dollars for LESS bedrooms ;-)

  • ECK
    ECK 3 giorni fa +4

    I wonder how many Tide pods I’ll have to sell before buying this apartment.

  • lothean
    lothean 3 giorni fa

    And people complaining about apartment prices in California.

  • Cristinact
    Cristinact 4 giorni fa +1

    He chose some of his best clothes for the interview. She didn't.

  • Sweet Heart
    Sweet Heart 4 giorni fa

    This video was super boring.

  • Abdul Shohid
    Abdul Shohid 4 giorni fa

    I would pay 28 dollers a night

  • Abdul Shohid
    Abdul Shohid 4 giorni fa

    Nice view

  • D&D Operations
    D&D Operations 4 giorni fa

    Only a rich fool would buy that.

  • I talk a lot
    I talk a lot 5 giorni fa

    Lol w that kinda price you can only get a regular two bedroom studio home in Beijing

  • Andre Newcomb
    Andre Newcomb 5 giorni fa

    If the entrance is on 41st floor . . . does that put the bedrooms on 42nd Street with Snow White?

  • Lesch Nyan
    Lesch Nyan 5 giorni fa

    Why hasn’t this apartment sold yet so many years after this building was finished? Why are 40% of developer units on “Billionaire’s Row” still unsold?

  • Rene Hernandez
    Rene Hernandez 5 giorni fa

    Ryan is high as a kite to sell for that price. If I’m a billionaire I’m wouldn’t be that stupid to buy for that price.

  • Rene Hernandez
    Rene Hernandez 5 giorni fa

    I want to be a realtor like him. He get 5-6 % for just showing the apartment. Wow. Really.how do you account for that idk but whatever.

  • Ameir Ateif
    Ameir Ateif 6 giorni fa

    You forgot the Stark tower

  • benni hartmann
    benni hartmann 6 giorni fa

    Nice, but the price?

  • Deborah Allen
    Deborah Allen 6 giorni fa

    People living their normal lives? To me, there is nothing that's normal here! I don't see any deer, wild turkeys or chippies, that's normal for me

  • Lil Snoop
    Lil Snoop 6 giorni fa

    In my country i could buy 28 million a state of full houses

  • TheSushiraw
    TheSushiraw 6 giorni fa +5

    *HALLELUJAH, I don't need such home to be happy, or feel complete...*

  • Orges_X
    Orges_X 7 giorni fa

    you can buy an island and build the villa on it for 28.5

  • Despair
    Despair 7 giorni fa

    A lot of people make $50+ millions a year (dozens of athletes, actors business men, musicians) . It's honestly not that much. There's probably 50 thousand people on the planet that could easily afford that.

  • Lee Francis
    Lee Francis 7 giorni fa

    Is it just me or is this apartment and building really ugly?

  • Lucid Dreamer
    Lucid Dreamer 7 giorni fa

    It's so "compelling" how Ryan helped "unpack" the world of Billionaire's Row, otherwise it would've taken an eternity to "process" the implications! Always "embrace" your "authentic self" and "walk in your truth!"

  • Heewon S
    Heewon S 7 giorni fa

    The entire building or one unit?

  • What
    What 7 giorni fa

    Is that question really necessary?

  • Maria Karvounidou
    Maria Karvounidou 7 giorni fa

    The views is just a bunch of buildings. It doesn't look really attractive

  • Mr11ESSE111
    Mr11ESSE111 8 giorni fa

    90% it costs so much because it is in New York while anything else maybe worth 10%

  • Evette Jourdain
    Evette Jourdain 8 giorni fa

    I dont wanna see nothinf around me but Jesus Christ for 28.5 million. It better have angels as servants grocery better automatically restock my fridge. It better come with the water of life. It better have everything imaginable i want on beck and call.

  • Jesse
    Jesse 8 giorni fa

    That booty phat

  • jason weng
    jason weng 8 giorni fa

    U could buy 28.5 millions Detroit homes

  • Kevin Penfold
    Kevin Penfold 8 giorni fa

    Isn’t this a condo? I thought the definition of an apartment was that it was a rental. Am I wrong?

  • NYC RL52
    NYC RL52 8 giorni fa

    Should name it ASSHOLE row

  • Kay Ade
    Kay Ade 8 giorni fa

    I watch to many high impact, action films to comfortably live in a high rise, Billionaires Row or not. I'd crap myself everytime I hear a bang.

  • Jeremy Wilson
    Jeremy Wilson 8 giorni fa +1

    28.5 mil .. the apartment isn’t even that nice . Like who tf needs chairs that look like cupboards

  • T7K3DOWN
    T7K3DOWN 9 giorni fa

    The most expensive jacket costs 1/3 of this apartment.

  • Brazuca Subzero
    Brazuca Subzero 9 giorni fa

    Likes from Brazuca Subzero

  • Ameen Aydan
    Ameen Aydan 9 giorni fa

    She probably had sex with him afterwards

  • The CringeHub and Lard
    The CringeHub and Lard 10 giorni fa

    He probably modeled the price after GTA apartments

  • Mahendra Singh
    Mahendra Singh 11 giorni fa

    Trust me guys...i don't even have 5$ in my account but i watched the entire video

    ALL- ZERO 11 giorni fa

    Apartment 41D... For things the D will do that booty of hers.
    *Seriously, she got the cake.

  • Claire Constance
    Claire Constance 11 giorni fa

    The heavy clouding filter ruins this

  • Victor Johnson
    Victor Johnson 11 giorni fa

    New York City is a giant leach. It thrives by sucking the blood out of hard working people across America.

  • timtimzi ni
    timtimzi ni 12 giorni fa

    ryan serhant is everywhere on youtube. he's taking over . youtube sending me all of his recommended videos :|

  • DJTM0315
    DJTM0315 12 giorni fa +46

    I tried to convert the 28.5 million to my local currency (Dominican Pesos) and my cellphone calculator gave me an error LOL

  • Osvaldo Ah
    Osvaldo Ah 12 giorni fa

    why not shove it up both of y’all asses

  • montani3semper
    montani3semper 12 giorni fa

    Too cheap for me, plus midtown is tacky

  • Anthony Nguyen
    Anthony Nguyen 12 giorni fa

    Man, getting down stairs must be a pain....🤔

  • Gabi Koonings
    Gabi Koonings 13 giorni fa +1

    'Signs of an oversupply... without a demand to match'
    Yeah, no shit Sherlock, that's what OVERSUPPLY means.

  • Ls Darius
    Ls Darius 14 giorni fa


  • September 19
    September 19 14 giorni fa

    28.5 million to throw away, thats chump change

  • Primalizard
    Primalizard 14 giorni fa

    Oh I’ve been there

  • Nostra Ward
    Nostra Ward 15 giorni fa

    Keep that shit

  • Krishna Kamath
    Krishna Kamath 15 giorni fa


  • James Veach
    James Veach 16 giorni fa +2

    one word { CROOKS }

  • Georgia Lynn Jones
    Georgia Lynn Jones 16 giorni fa

    georgia lynn mobley jones

  • Georgia Lynn Jones
    Georgia Lynn Jones 16 giorni fa

    stop the sale at e57. georgia lynn mobley wants it. where r her items.? gj

  • Loonytoones85
    Loonytoones85 16 giorni fa

    If she was going for the 'ugly, 70 year old, liberal hag, who drives a subaru look'....she nailed it.
    Her grossness was too distracting, couldn't even finish the video. 🤮

  • Blitznstitch2
    Blitznstitch2 16 giorni fa

    The idea of riding an elevator and taking that commute time into account daily when going in and out of home is ugh and worth taking a couple million off the price

  • Chris
    Chris 17 giorni fa

    ooh floor-to-ceiling windows. Who doesn't want people in other buildings to see them walk around naked in their apartment or shower or shit in their bathroom? I'd pay $28,500,000 so people can watch me and not even know it.

  • lol
    lol 17 giorni fa

    $28 mil to look at some trees AND i have to share shit with others? hell no

  • jleung12292
    jleung12292 17 giorni fa

    Typical its NYC anything that looks fancy big price tag

  • jun park
    jun park 18 giorni fa

    Hmmm its blocked off by other highrise.....

  • Rod Steel
    Rod Steel 18 giorni fa

    Rich idiot's.

  • fuzziebunnie
    fuzziebunnie 19 giorni fa

    how much is the HOA? ;-)

  • Hugo Dimas
    Hugo Dimas 19 giorni fa

    Ryan recently been in the Casey Neistat's vlog that telling about the expensive tower he currently build.